Regular writing is the key – the test paradox

It’s time for a quick roundup again: Currently we are registering about five new users signing up every day on an average. “Hmmm… not many” you might think, but for us this is a really good rate due to the fact that we don’t have many visitors yet (between 100 and 200 UV per day). There hasn’t been any press or news site/blog coverage yet, but we’ve already established some very valuable contacts here.

According to the increasing number of users, the first “ Logs” have been created. We don’t track personal usage data, because privacy is very important to us. Anyway, the overall number of log posts shows that in some cases we are dealing with something we call “test paradox”: A user signs up, creates a log and submits a test post. So far, so unspectacular, but often this first post is also the last post.

So what’s the problem here?

We assume that we have to motivate our users even more to write regular log posts (preferably daily). This don’t have to be novels, tiny summaries of the daily achievements or some quick notes about what’s on the user’s mind are more than enough. This is the key to increase work motivation and satisfaction.

We know that from our own experiences: The longer we add posts to our logs, the more we recognize how much we’ve achieved together. So establishing a habit of regular writing definitely pays off: It’s truly magic to always know what’s going on within the team as well as to look back and see how many tasks have been accomplished over the months. So it’s not the tool that matters, the real power comes from the users’ contents.

Although the tool doesn’t play the lead role, with we want to provide an excellent, unobtrusive solution to support the “work team writing”. I’m curious about where the user feedback will lead us!