Bad Mood Cluter

Introducing Teamline: The Easiest Way To Explore Your Logbook

Using a logbook is pretty intuitive. Whenever you want to update your team or get something off your mind, you can sign in and post a new entry. Knowing how to use the information in your logbook in a meaningful way?…

Brand-Story

Why All Brands Are Backed By Stories

Have you ever stopped to think about what a brand is? A brand defines what a company is about: its values and beliefs. A good brand communicates a company’s unique selling proposition. Why it is special. Why it matters. Every successful…

Types of Journals

5 Types of Journals that Will Change Your Life

Not many adults think about journalling. It’s something many of us do as children — maybe just because our parents tell us too — but most of us don’t carry on the practice into adulthood. We should. We’re a lot…

Team Logbook

Why Every Business Should Keep a Logbook

Every business should keep a team logbook. Logs are a place for everyone to record and track their progress together. In some ways, logbooks are like group journals. And the benefits of journaling can be had by any business. In…

18 Storytelling Books for Entrepreneurs

Stories help your customers understand why what you do is important. This is why storytelling is an essential part of business. It can mean the difference between success and failure. Here are 18 excellent books about storytelling. Each one has the…

Why Storytelling Is Important

Why Storytelling Is Important

Every business has a story. Actually, every business has many stories. But the most important story a business has is the one that defines why. Why do you do what you? Why is it important? Why should we trust you? Why…

Why Do Stories Go Viral?

Why Do Stories Go Viral?

Have you ever noticed that almost all human communication revolves around stories? Think about it for a minute. What’s the last interaction you had? Did it involve a story? We use a great story to break the ice parties. We…

The 5 Best Storytelling Tools for Startups

The 5 Best Storytelling Tools for Startups

Storytelling is an essential ingredient to building a business. It’s the most effective way to transmit information, make it memorable, and encourage people to take action. That’s why most ads tell stories. But you can actually benefit from storytelling without…

Starting a Meth Business is a Lot Like Starting a Regular Business

Starting a Meth Business is a Lot Like Starting a Regular Business

Aside from being a fascinating, well-written story full of action and drama, there’s another reason I really like Breaking Bad: I have a secret fascination with understanding the economics of niche industries. The meth industry is no exception. Actually, I’m…